10 Tips for well choosing a Developer for your Ecommerce project

Have you finished drawing up
your site specifications? Have you started looking for
a freelancer or a web agency to develop your e-commerce site? There are a lot of service
providers out there, and it’s not always easy to
know which one to choose. Here’s our advice for this essential
step in moving your project forward! 10 Tips for well choosing a Developer
for your Ecommerce project – Tip ♪1:
– Decide on your e-commerce software What e-commerce software will
I use to develop my store? This is the question to ask
when choosing a developer. Even if they take care of all the technical
aspects of setup, once your site is finished you’ll need to quickly master the interface in
order to use the e-commerce program every day. To help you choose, take a look at the
different programs on the market. Compare these criteria: Ease of use Number of features Costs involved The size of the community PrestaShop is a free software
with a simple interface, more than 600 native features, and is proud to support a very active
community of more than 1 million members. Tip ♪2: Assess their experience Your developer’s experience should
be a decisive factor in your choice, especially if you don’t have any
technical knowledge yourself. Whoever you choose should be able to
quickly get up to speed on your project and give you advice about
technical decisions. Make sure the person also
has e-commerce experience. Developing an e-commerce site requires different skills
than those necessary to developing a traditional website. The developer needs to be able to
build an effective purchasing funnel, promote your products, and offer
optimized navigation, for example. Ask to see sites they
have recently created, references, or customer testimonials. It’s a good way to visualize their work
without getting lost in technical jargon. Tip ♪3: Define the contract To avoid unpleasant surprises, you should agree on the contract
with the developer ahead of time. Here are some points that
should in no case be left out: – Determine extra charges: To determine what extra charges might apply, ask for
a detailed quote with what is and is not included: hosting, design, additional
modules, and so on. – Use reverse planning: It is essential that the developer provide
you with a reverse planning schedule to identify the different steps in your project,
and set the time frames to complete each one. Establish a procedure for joint approval
before moving onto the next step. Reverse planning will help you make sure
your project is being properly completed, and will limit delivery delays. – Maintenance: Once your site is online, you might have technical
problems or additional requests. So be sure to ask about the maintenance plan that your
developer offers, particularly price and duration. – Ownership: Clearly identify yourself as the owner of your site,
including ownership of the domain name and hosting. Tip ♪4: Establish clear communications It’s essential to oversee the
progress of your project, but this can lead to conflicts
with your developer if the terms of communication are not established
ahead of time and approved by both parties. If you’re in the same geographic area, you
can set up regular face-to-face meetings, or use phone, email, or web conferences
if it is difficult to meet in person. – Tip ♪5: – Understand your
provider’s development skills In your specifications, you’ll need to
identify all the details you want on your site so that the developer can ensure they
have the skills to implement them. Don’t forget that the developer or web agency will
build your site based on the instructions you provide, so make sure you provide as much detail
as possible in your specifications. Tip ♪6: Check site performance Now that you’ve cleared up a lot
of key points with your developer, do you think the result
will be what you want? You’ll still need to ensure that your
store’s performance is optimized to provide a good browsing
experience for your users: To do this, check the following points: Is your site optimized for mobile? Browsing and purchasing on smartphones
and tablets is now widespread, so it’s essential for your site to
be optimized for mobile devices. This is called “responsive design.” Does the site load quickly enough? The developer must be able to optimize your
store’s performance to avoid slow loading. A slow page load time can stop
customers from making purchases, and bring down your conversion rate. One way to partially check this is to
determine what kind of hosting will be used. This will depend on the scale of your project,
and the size of your e-commerce site. Dedicated or semi-dedicated hosting is suitable
for larger projects as opposed to shared hosting, which is generally chosen
for smaller sites. Tip ♪7: Don’t forget SEO When you give your project to a developer, their work
does not end when your e-commerce site is created. They must also make it
appear in search results, and work on SEO with you. Make sure you ask for information about
their strategy and the expected results. – Tip ♪8: – Ask for help getting
started with your store At the end of the project, the developer will
give you the login information for your store, and you will have to learn how to
manage your business on a daily basis, and change elements like images and text. To ensure you know how to use the software,
you can ask for a demonstration, or even a training if your developer
or the software company offers it. Tip ♪9: Know the analytical tools available to you You’ll need to analyze your store’s performance
every day to improve your business. To do this, ask the developer to show you what Key
Performance Indicators are available in your back office, and don’t forget to link your store to a
Google Analytics account with a tracking code. Tip ♪10: Know how they test Every developer has to run tests! Best practices include: Testing your store in a dedicated testing
environment, and not using your production site. Keeping logs of the tests and changes made. Performing tests on different
mobile devices and browsers. To conclude, take the time to check out several developers, even
if you already know some people who could do the job. This advice will help you compare
providers and get guaranteed results, even if you don’t have
any technical skills. For more information on starting your online business, subscribe
to our YouTube Channel and discover our eCommerce software! Thank’s for watching and happy selling!

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