Business Planning : How to Organize a Business Plan

Hello my name is Fj Cava and I have an MBA
from San Francisco State University in entrepreneurship. I’m also owner of the Bayview Webspot here
in San Francisco, California. Today I’m going to talk to you about how to organize a business
plan. The business plan consists of actually six different categories. The first one is
the executive summary which is no longer than two pages and a synopsis of everything that
is said in the body of the business plan. Then there are four major categories called
operations, management, marketing and finance. In the operations section you should cover
everything you need to know about how the business is going to function. In the management
section you cover all of the personnel and how you manage them, how much you are going
to pay them and who they would be including their job descriptions, marketing, that section
includes how you are going to market your goods and services that you are promoting
to the general public and finally the finance section. In the body of the business plan
you should be very short but the fifth section which is the appendix is where the actual
financials should go. In the finance section you should talk about what your break even
point is and when you think you are going to make money. Finally you should have credit
and any addendums that need to be included. That’s it, thank you.

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