Retail Marketing Ideas: The Power of Sidewalk Signs


Meet Bob. He owns a Western Wear shop in Dalhart, Texas, and
has been looking for great retail marketing ideas. And, Bob’s number one goal is increased sales. The best way to do that is to fill his store with people. Bob’s going to have to take action. Bob is considering a small ad in the local newspaper as part of
his retail marketing strategy. It will cost about $65 a day. Luckily, before Bob placed his Ad, he spoke with the
owner of a shop two doors down – Sally. Sally tells Bob about her experience with Sidewalk Signs. Sally told Bob her sidewalk sign has no competition as people walk by – She’s seen people walking along, stop to read her a frame sidewalk
signs about “hot muffins” and immediately walk in to buy. It Works! Bob, I bought my sign for the same price as a small ad in the paper.
It’s been driving traffic to my store every day for the last three years. Bob asked Sally where she bought her sign. Sally let Bob know about her little secret – Signs Direct. They’ve got all styles, shapes, and sizes of sidewalk
signs. And, they’ll get it to you fast. When you order your aframe sign holder and advertising panels, tell them to say
howdy to Tom for me – he started Signs Direct in 2000. You can buy your sign online at www.signsdirect.com.

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5 thoughts on “Retail Marketing Ideas: The Power of Sidewalk Signs

  1. well stated. By the way I am a marketer and I use youtube for web traffic. I find this video very informative thank you very much! you can visit my channel to learn more about the exact methods you can use to bring traffic to your website. to your success!!

  2. Simply awesome!
    In this interview, Johnny Russo, Associate Vice President of Digital Marketing and Ecommerce at Mark’s elaborates on a digital-first retail strategy and essential pillars for successful digital transformation.
    https://www.thedigitalenterprise.com/interviews/digital-marketing-and-ecommerce-interview-with-johnny-russo-avp-digital-marketing-and-ecommerce-at-marks/

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